A glimpse of BERCA kAWAN sEJATI
~ FRIENDSHIP IS ALL ~
Berca Kawan Sejati is a developing cigarette distributor company in Malang, Indonesia. Starting from the common mission of five friends, build this company to distribute cigarette products at several points outside of Java, in April 2018. Five friends are symbolized by five hands with different colors, meaning different characters from them. This symbol becomes the company logo.
Being a superior and trusted distribution company in cigarette products nationally and internationally as well and able to provide the best service for customers in terms of fare and quality.
Interpreted as blessings, graces, prosperities or fortunes that are abundant, then it is expected to be a company built base on true or close friendship that will continue to get blessings, graces, prosperities or fortunes that are abundant from the project being worked on.
Philosophically a two-finger pose similarly with the letter “V” is interpreted as a symbol of victory, peace and also as self-expression.
In this symbol the company indirectly illustrates that the five company founders have a position and authority that is fair and balanced in the company, avoiding the element of conflict of interest and synergizing with each other with the expertise possessed to Together achieve victory or success for the common good .
The culture is then applied as an example for other human resources to (synergize, have tolerant & expression) in carrying out their duties and obligations within the company.
Star symbol that combined from the two fingers of five hands in different colors is defined as the continuously victory or success of the marketing or distribution of all cigarette products nationally and internationally by deal with all the obstacles and manage to survive, succeed and shine.
At the time being, we are committed to expanding the marketing area in the western region of Indonesia and be capable to join and superiorly compete throughout the nationwide market and in the long term we can be capable to sell and distribute our cigarette products internationally.